El Pozo Alimentacion has surpassed the 25,000 fans in the social network Facebook, with a rise of almost 20 percent in the past six months with the new social media strategy of the company.
El Pozo fans on Facebook have become more than spectators of the publications that carried the meat plant and are actively involved with hundreds of interactions.
The page includes different sections where users can find information brand products, contests, events, and videos, among others.
El Pozo has created a valuable content to approach consumers, encouraging collaboration and conversation through social channels, among which are Twitter, Google+ and YouTube.
The Twitter profile,ElPozoAlimenta, has also experienced significant growth and has now accumulated more than 6,500 followers, 16 percent more than in January this year.
All these social spaces are of significant importance for the company of Alhama de Murcia, because they are a tool of powerful, direct and effective communication with consumers interact.
Record of visits on the web
The web elpozo.es achieved his record of visits to almost a million and a half visitors in the last six months, double that of the same period last year.
The website maintains a constant traffic rises in sections like BienStar campaign, product catalog, cookbook, or point of communication and news.