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About 90 establishments participate in the discount campaign Enjoy Alhama !, which begins this Monday, November 9 (06/11/2020)

| The City Council subsidizes direct discounts in shops and catering establishments in the municipality with 75,000 euros | The Councilor for Commerce and Hospitality, Leticia Pareja, has informed today together with Juan Miñano, member of the Board of Directors of the Merchants Association, of the start of the campaign Enjoy Alhama !, which will run from Monday, November 9 to Saturday December 12, 2020 (or sell out bonuses).A total of 87 businesses have joined the initiative, of which 67 are businesses and another 20 are hospitality establishments.

In the case of the latter, Pareja explained that "given the situation of temporary closure of bars and restaurants ordered by the Autonomous Community as of this Saturday and for at least the next two weeks, their participation in the campaign will be to delay until they resume their activity, which we hope will be very soon.

"The initiative consists of the issuance, by the Alhama City Council, of a total of 7,500 discount vouchers of 10 euros for purchases / drinks worth 30 euros or more in participating establishments.

The objective is to collaborate with the small businesses, bars and restaurants of the municipality to reactivate their sales and help families to make their purchases and lower their outings through the hotel and catering establishments.Miñano explained that "Enjoy Alhama! Is launched after the recent success of the 'CamON!' Campaign, a similar and joint initiative between the Alhameño Council and the Murcia Chamber of Commerce last June that sold out discounts in few days.The councilor has encouraged all the neighbors "to consume in our shops and support our merchants," as well as bars and restaurants when they reopen.Enjoy Alhama! It was created as an incentive for local consumption in the current economic and social context, providing liquidity to small establishments and giving out their products, through funds to promote this new cycle of exploitation.

At the same time, it seeks to make the population aware of the social nature of their purchases and drinks, carrying out an important part of them in businesses in their closest environment.

Source: Ayuntamiento de Alhama de Murcia

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